radlabs
is an application development firm that is an accredited partner with Airtable. They serve to create solutions for clients employees to curate application ecosystems that reconcile the needs of the business with the desires of end users.
I was brought on to create the brand identity and website that would allow RADLabs the ability to proudly present their services to stakeholders and potential clients.
+ Responsibilites
+ Design
Print
Deck presentations
Identity
+ Brand Direction
Brand Guides
Visual Identity
+ web
Web Strategy
Web Design
Front-end Development
deck template slides
Much of RADLabs day to day operations requires presenting to potential clients and onboarding - where they can showcase who they are, what they offer, list out prices guides and delivery models.
When we began working together they were using a word document with zero branding and presentation.
I was able to create these using our new established brand guidelines and give RADLabs the empowerment to confidently show what they do best.
web + mobile
In contrast to my previous projects, RADLabs prioritizes information over visual elements. This emphasis compelled me to concentrate extensively on typography and layout. Our goal has consistently been to convey information on the website with utmost clarity and directness, all while maintaining a sleek and modern aesthetic.